What is Klaviyo?
Klaviyo is an email marketing service and marketing automation platform designed for online stores. It helps eCommerce brands send personalized campaigns, automate customer journeys, and track performance across email and SMS. Known as one of the most popular tools for email marketing, Klaviyo integrates easily with Shopify, WooCommerce, and BigCommerce to deliver data-driven marketing results. Still, many users exploring Klaviyo pricing, Klaviyo competitors, or Klaviyo alternatives often find it on the higher side compared to other options. And while searches for a Klaviyo coupon code, Klaviyo discount, or Klaviyo promo code are common, Klaviyo rarely offers direct discounts. That’s why comparisons like Mailchimp vs Klaviyo, Omnisend vs Klaviyo, or Privy vs Klaviyo are popular among store owners seeking more affordable email marketing tools. Platforms like Elevate.store help you explore similar software and discover genuine deals on powerful email marketing tools.
Overview
Automate emails, segment audiences with precision, and connect seamlessly with your online store — no coding needed.
TL; DR
- Send personalized emails with advanced automation
- Connect Klaviyo with Shopify, WooCommerce, and more
- Use customer data for precise targeting & segmentation
- Track ROI with detailed analytics & reporting
- Access pre-built email templates to speed up campaigns
Klaviyo is an email marketing service and automation platform designed for e-commerce brands. It helps stores deliver personalized customer experiences through powerful automation, seamless integrations, and data-driven insights.
Everything That’s Included in Klaviyo Pricing in 2025
Email Campaign Builder | |
SMS Marketing Automation | |
Segmentation & Personalization Tools | |
Klaviyo Email Templates | |
Prebuilt Automation Flows | |
A/B Testing & Analytics | |
Integrations with Shopify, WooCommerce & BigCommerce | |
Signup Forms & Popups | |
Customer Support (Email + Chat) | |
Advanced Reporting Dashboard |
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Claim here All deals are FREE. No credit card required.Why You Need an Email Marketing Platform
Running an online store without a solid email marketing tool means missing out on one of the most effective ways to drive repeat sales. A good email marketing service helps automate customer communication, send targeted offers, and turn casual visitors into loyal buyers. That’s where Klaviyo comes in. It’s a leading marketing automation platform trusted by thousands of eCommerce businesses for its segmentation tools, data-driven automation, and customizable email templates. With Klaviyo, stores can set up campaigns that nurture leads, recover abandoned carts, and boost long-term customer value. However, while Klaviyo is a strong performer, it can be expensive for growing lists—and if you’ve searched for a Klaviyo coupon code, Klaviyo discount, or Klaviyo promo code, you’ll know those deals are rare. If affordability is what you’re after, Elevate.store features exclusive savings on other powerful email marketing tools that offer comparable automation, templates, and results at a lower price.
Important Klaviyo features
- Email Campaign Builder: Design and send professional newsletters with Klaviyo’s drag-and-drop editor and customizable email templates. Perfect for showcasing new products or promotions.
- Automation Workflows: Set up automated sequences for abandoned carts, post-purchase follow-ups, and welcome emails. Klaviyo’s marketing automation platform saves time while improving engagement.
- Segmentation & Personalization: Filter your audience based on shopping behavior, demographics, or engagement history. This makes campaigns smarter and more targeted than many Klaviyo competitors.
- A/B Testing & Analytics: Run split tests on subject lines, content, and timing. Klaviyo’s detailed analytics track sales and performance so you can optimize every campaign.
- Ecommerce Integrations: Seamlessly connect with Shopify, WooCommerce, BigCommerce, and more. These integrations make Klaviyo one of the most powerful email marketing tools for online stores.
- SMS Marketing: Add SMS to your customer journeys for multi-channel engagement. Pricing varies, but SMS campaigns can boost conversions when combined with email automation.
- Signup Forms & Popups: Capture leads through built-in forms and popups designed to grow your email list and improve conversions.
- Customer Support: Klaviyo provides chat and email support depending on your plan. Their help center includes guides for setup, Klaviyo email templates, and campaign best practices.
Want to save on email marketing? Get Elevate.store’s Omnisend coupon code!
Klaviyo is a powerful email marketing service built for eCommerce brands that rely on personalized automation and customer segmentation. It’s one of the most advanced tools for email marketing, helping businesses send smarter campaigns and boost repeat sales. However, if you’ve searched for a Klaviyo coupon code, Klaviyo discount, or Klaviyo promo code, you’ve probably realized that Klaviyo rarely offers direct discounts. Its pricing scales quickly as your contact list grows—making it a challenge for small businesses or new stores. If you’re looking for a more affordable option, consider Omnisend, a leading Klaviyo alternative available with an exclusive Elevate.store coupon code. Omnisend offers similar automation features, segmentation tools, and eCommerce integrations at a lower cost—helping you save without compromising on performance. Not sure which one to choose? Here’s how Klaviyo vs Omnisend compares:
Klaviyo | ||
---|---|---|
Pricing Model | Free for up to 250 contacts, then scales with list size and message volume | Free plan up to 250 contacts + lower-cost paid tiers based on subscribers |
Ease of Use | Advanced interface with a learning curve for beginners | Intuitive, beginner-friendly dashboard built for quick setup |
Automation | Advanced, customizable email and SMS automation with behavioral triggers | Prebuilt automation workflows (welcome, cart recovery, post-purchase) that can be launched in minutes |
Segmentation | Detailed audience filters based on purchase history, behavior, and engagement | Smart segments that automatically group customers by lifecycle stage |
Templates & Design | 100+ customizable Klaviyo email templates, drag-and-drop editor | Professionally designed templates for email, SMS, and push notifications |
Integrations | Shopify, WooCommerce, BigCommerce, Magento, and 300+ apps | Shopify, WooCommerce, Wix, Squarespace, and major eCommerce platforms |
A/B Testing & Analytics | Deep testing options with conversion tracking and predictive analytics | A/B testing for subject lines, messages, and send time optimization |
SMS Marketing | Add-on feature; priced separately from email | Included in select plans; unified dashboard for email + SMS |
Reporting & Insights | Granular analytics and ROI tracking by segment | Campaign and automation performance reports with clear visual dashboards |
Deliverability Tools | Advanced deliverability scoring and IP warming | Deliverability optimization built-in with spam check and list hygiene tools |
Support | Email and chat support (varies by plan) | 24/7 live chat and email support on all paid plans |
Save 10% on Omnisend with Elevate.store’s exclusive deal on email marketing.
Claim here All deals are FREE. No credit card required.Frequently Asked Questions
What is Klaviyo?
Klaviyo is an email marketing service and marketing automation platform designed for eCommerce businesses. It helps brands send personalized emails, automate customer journeys, and analyze performance—all from one dashboard.
What exactly does Klaviyo do?
Klaviyo automates communication between your brand and customers. You can send targeted campaigns, recover abandoned carts, and improve retention with advanced segmentation tools.
Is Klaviyo a CRM platform?
Klaviyo offers CRM-like features such as customer profiles, purchase history tracking, and behavioral segmentation, but it’s not a full CRM like HubSpot or Salesforce. It’s primarily an email marketing tool built for automation and personalization.
Does Klaviyo integrate with my eCommerce platform?
Yes. Klaviyo integrates seamlessly with Shopify, WooCommerce, BigCommerce, Magento, Wix, and 300+ other tools. This makes it one of the most flexible email marketing tools for online stores.
Does Klaviyo have an embedded form for WooCommerce?
Yes. You can embed signup forms directly into your WooCommerce site. These forms sync data automatically into your Klaviyo lists for segmentation and automation.
Does Klaviyo have a free plan?
Yes. Klaviyo’s free plan includes up to 250 contacts and 500 email sends per month—making it a good starting point for new stores testing automation.
Do I need Klaviyo if I’m just starting my store?
If you’re new to eCommerce, Klaviyo’s free tier gives you room to experiment with automation and analytics. Still, some beginners choose Klaviyo alternatives like Omnisend or Privy—available with exclusive deals on Elevate.store—for simpler setup and lower long-term costs.
How can I make a poll in Klaviyo?
Klaviyo doesn’t include a built-in polling feature, but you can embed third-party tools like Typeform or Google Forms inside a Klaviyo email template to collect feedback.